About

Pia Mitchell is a Luxury Brand Strategist based in New York City, known for redefining how luxury brands show up in the digital age. With a rare blend of fashion-world intuition and tech-driven strategy, Pia helps ambitious brands evolve through magnetic storytelling, innovative campaigns, and culturally relevant positioning.

From orchestrating immersive events and launching viral influencer campaigns to crafting compelling brand narratives and driving triple-digit engagement gains, Pia’s work is rooted in impact. She has secured placements in top-tier publications, built campaign strategies for global names, and generated millions of impressions across digital channels.

What sets Pia apart is her ability to sit at the intersection of luxury and innovation. With experience spanning fashion, tech, lifestyle, and real estate, she brings a nuanced perspective to every brand she touches. Whether integrating emerging tech like AI and AR or aligning storytelling with modern consumer behavior, Pia helps brands stay not just current—but ahead of the curve.

Before founding Pia Mitchell Consulting, she played pivotal roles in executing campaigns for fashion powerhouses, emerging designers, and major events like NYFW and Coachella. Her expertise spans branding, project management, influencer marketing, and performance content.

At her core, Pia is a storyteller. She doesn’t just launch brands, she builds legacies. Her approach is personal, powerful, and unapologetically bold, helping clients turn vision into resonance and campaigns into cultural moments.

Mission

Pia Mitchell Consulting partners with forward-thinking luxury and lifestyle brands—from fashion to tech—to redefine their brand and campaign strategy through a blend of storytelling, cultural insight, and innovative execution.

With deep cross-industry experience and a sharp eye on what’s next, we help ambitious brands evolve, scale, and lead with impact.